PRICING FOR CREATIVES / WHAT’S IT WORTH? COSTING & PRICING FOR CREATIVES
What should I charge? This question plagues creative practitioners and arts no matter what industry. There are answers, but they are fascinating and complicated.
Working out what to charge for creative products and services can be a colossal challenge. Where to even start? Pricing For Creatives is a practical workshop that covers the basics of figuring out the price point for creative work, including calculating costs and understanding the marketplace what to charge for creative products and services.
Pricing for Creatives is vital for any creative struggling to understand the value of their own work, and how to share that value with others. It’s a fun and relaxed workshop that explores a variety of practical options for pricing, specifically designed for artists, makers and creatives.
With a specific focus on the arts and creative industries, this workshop covers:
+ The beginnings of the process and working out how much everything costs.
+ Working out the unit cost measurement, and its place in the costing process.
+ The value of time, and how to measure effectively.
+ Choosing the right pricing method for your products and services.
+ Understanding how to evaluate the marketplace with the right kind of research.
+ The Psychology of Pricing, and how it impacts on what you can charge for your work.
Pricing for Creatives is a collaborative workshop and participants will be encouraged to ask questions, share experiences and ideas, make connections and foster peer relationships.
